Actor Aamir Khan's film Sitaare Zameen Par is gearing up for its digital premiere on Sony LIV this April. Initially, the film was set to bypass OTT platforms and head straight to YouTube, but the strategy has now been changed. The film is set to begin streaming on Sony LIV from April 3, coinciding with the Good Friday long weekend.
The announcement was made on the official Instagram handle of the streaming platform with a caption that read, “Kisi ke liye alag… kisi ke liye normal… Sabka apna normal hota hai… A heartwarming story of Hope, heart and healing… Watch #SitaareZameenPar #SabkaApnaApnaNormal, streaming from 3rd April on Sony LIV.”
This move comes after Aamir had announced plans to stream the film directly on YouTube after its theatrical run. The film was released on YouTube on August 1 after its theatrical release on June 20. It was available for rent for ₹100.
Sitaare Zameen Par is directed by RS Prasanna and stars Aamir Khan, Genelia Deshmukh, Ashish Pendse, Aroush Datta, Aayush Bhansali, Rishi Shahani, Gopikrishnan K Varma, Rishabh Jain, Vedant Sharma, Simran Mangeshkar, Samvit Desai and Naman Misra. The film is produced by Aamir Khan and Aparna Purohit, under the banner of Aamir Khan Productions, with B. Shrinivas Rao and Ravi Bhagchandka serving as producers.
The film is said to be the spiritual sequel to the 2007 hit film Taare Zameen Par and tells the story of a basketball coach who receives a DUI and is mandated by the court to teach a group of neurodivergent individuals the sport. The film opened to positive reviews upon release and was a moderate box-office success, earning over ₹265 crore worldwide.