As the title poster of Atlee's upcoming film with Allu Arjun dropped on the actor's birthday, the internet couldn't shake off the feeling that they had seen this before.
Even though the film was pitched as something 'never-seen-before' when it was announced last year, the first look drew comparisons between everything from Karthi's look in Kaashmora to Vikram in I.
Allu Arjun's furry first look from Raaka shows him with kohl-lined eyes, a receding hairline, and a thick, greying moustache and beard, covering his face with his clawed hand as he looks into the camera.
Fans were shocked, given that nobody had expected Arjun's look to be this in the sci-fi film when it was initially announced.
Many remarked that it was bold, given that he is at the top of his career after the Pushpa films and could have played it safe.