Singer Sona Mohapatra has expressed hope for change in mainstream cinema after the backlash against the film Peddi, which was criticized for its hypersexualization of the female lead. The film's director, Buchi Babu Sana, has apologized for any discomfort caused and acknowledged the criticism.
Mohapatra, who has been a vocal critic of objectification in cinema, believes that the controversy surrounding Peddi shows that the Indian audience is becoming more aware of the impact of such films on society. She hopes that this trend will continue and that filmmakers will start to prioritize storytelling over objectification.
Meanwhile, Peddi has shown a strong hold at the box office, collecting over ₹200 crore worldwide despite the controversy. However, the film's success has not deterred Mohapatra and others from speaking out against objectification in cinema.