West Bengal Polls: BJP, TMC Ad Spend Reaches ₹31.57 Crore on Google and Meta

Between March 15 and April 27, 2026, BJP spent ₹16.98 crore and TMC ₹14.59 crore on ads, totaling ₹31.57 crore in West Bengal.| India News

Image source: Internet

The BJP and TMC have spent a combined ₹31.57 crore on advertisements on Google and Meta for the West Bengal polls. The BJP spent ₹12.53 crore on Google, running 8,405 ads, while the TMC spent ₹10.55 crore on Google. On Meta, the BJP spent ₹4.45 crore, while the TMC spent ₹4.04 crore. The data was drawn from Meta's Ad Library and Google's political ad transparency centre.