Ram Charan's sports drama Peddi has hit the screens to largely positive reviews and a strong start at the box office. Despite controversy over the objectification of Janhvi Kapoor's role, the film has remained strong, inching towards the ₹100 crore mark in India and crossing the ₹150 crore mark worldwide.
The film collected ₹18.50 crore net from paid previews on Wednesday, adding ₹51 crore on Thursday, its release day. This gave the film a start of ₹69.50 crore, a record for Ram Charan.
On Friday, Peddi saw a nearly 50% drop, which was expected given it was a weekday and mass movies tend to show big declines after strong openings. However, the film still managed to add ₹26 crore domestically, taking its India haul to ₹96.40 crore net (₹114.50 crore gross) in two days.
The film will easily cross the ₹100-crore mark on Saturday morning. Overseas, the film has been a grand success, grossing $4 million. This takes its global haul to ₹150 crore gross after just two days.
Peddi was released as a pan-India film, but it has disappointed outside the Telugu states. Of its ₹96.40 crore India collection, over ₹90 crore has come from the Telugu version. The dubs have accounted for just about 5% of the film's total collections.