Actor Raashul Tandon has spoken out against the trend of casting social media influencers and content creators in mainstream films and TV shows. He believes that production houses and streaming platforms are prioritizing popularity over talent, leading to a lack of opportunities for struggling actors.
In a recent video, Raashul expressed his concerns about the industry's approach to casting, citing examples of influencers being cast in big-budget films without any acting experience. He questioned whether these individuals would normally queue up for auditions, and emphasized the importance of giving opportunities to actors who have dedicated themselves to their craft.
Raashul also suggested a solution to the problem, urging viewers to manage their social media feeds and avoid watching cringe-worthy reels. He believes that if audiences start valuing performance over popularity, the industry will be forced to create space for actors who truly deserve to be seen.
The issue is not new, with content creators like Kusha Kapila and Dolly Singh admitting that actors have the right to feel bad about being cast based on their social media following. However, they also argue that just social media following should not be the reason to negate someone's acting performance.