Shaggy: India's Crazy Roads Take the Cake - A Music Legend's Unforgettable Experiences
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Reggae-dancehall superstar Shaggy has been touring India since the 1990s, immersing himself in the country's vibrant culture. In a recent interview, the Jamaican-American artist revealed that his latest collaboration, 'Boom Body' with Akon and Aidonia, keeps him connected to young audiences. Shaggy's secret to staying relevant lies in his ability to stay in tune with the times, focusing on music's power to shape culture. As a seasoned performer, Shaggy has witnessed India's unique blend of tradition and modernity firsthand, particularly at the country's extravagant weddings. He recounts the chaos of navigating India's infamous traffic, dubbing it the 'craziest driving in the world.' Shaggy's son, Robb Banks, recently performed at Rolling Loud in Navi Mumbai, where he immersed himself in local culture by wearing a traditional kurta. As an independent artist, Shaggy maintains creative freedom, allowing him to move at his own pace and experiment with new sounds. His upcoming album, 'Lottery,' set to release in March, features collaborations with Robin Thicke, Anthony Hamilton, Sting, and other notable artists. Shaggy's approach to music prioritizes creating songs that resonate with local audiences and get people dancing. With his unique blend of authenticity and adaptability, Shaggy continues to thrive in the music industry, leaving a lasting impact on the world of reggae-dancehall.