SS Rajamouli's Varanasi Set to Shatter Records with Global Streaming Rights Worth ₹1000 Crore
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SS Rajamouli's highly anticipated film Varanasi is generating unprecedented buzz, with top streaming platforms scrambling to secure its digital rights. According to sources, the film's global streaming rights could be sold for a staggering ₹1000 crore, potentially breaking records for pre-sales collections for an Indian film. This massive sum is not surprising, given Rajamouli's international reputation and the film's star-studded cast, including Mahesh Babu, Priyanka Chopra, and Prithviraj Sukumaran. The success of RRR, which won an Oscar, and Baahubali 2's overseas earnings of over $62 million have solidified Rajamouli's status as a global name. Varanasi, set to release on Sankranthi 2027, promises to be an epic production, blending sci-fi with episodes from the Ramayana, and traversing across continents and centuries. With its massive scale and the combined stardom of its lead actors, Varanasi is poised to be the biggest Indian film ever in terms of scale, with its music, TV, and distribution rights likely to fetch a significant amount. The film's first look, unveiled in November at a grand event in Hyderabad's Ramoji Film City, has piqued the interest of audiences worldwide, setting the stage for a highly anticipated release. With its global streaming rights potentially fetching ₹1000 crore, Varanasi is shaping up to be a monumental production that will leave a lasting impact on the Indian film industry.
