Coors Light has unveiled a new limited-edition product, the Tallerboy, a giant beer can designed to hold and chill three full Coors Light cans at once. Available exclusively at shop.coorslight.com for $30, the Tallerboy is part of Coors Light's soccer campaign ahead of the World Cup.
The Tallerboy is not the only Molson Coors brand celebrating the World Cup, as Miller Lite recently launched the Miller Time MVP Matchball, a soccer ball that holds up to 12 Miller Lite cans. The limited-edition ball was priced at $19.75 and made available through multiple online drops.
The FIFA World Cup kicked off on Thursday, June 11, with Mexico vs South Africa and South Korea vs Czechia, and the US takes on Paraguay on Friday, June 12.